Freedom, mobility and versatility is the name of the game for the Du pods. A fantastic design concept brought to the SNB by our client, the Du pods offer infinite branding opportunities and location freedom. Since its inception, the Du pod project has been has delivered multiple pods across the UAE, including the Gaming Expo, multiple Roxy Cinemas, the Du Ultimate Fan Zone and Etihad Arena (branded for Lion King the musical), each location requiring different branding guidelines.
Credit: Avantgarde
The Layout
The layout reflected a modern and sleek design approach which was flawlessly executed by our master craftsmen. The seating and the podiums were set up discreetly on the stand, in the same paint colour gradients as the layout.
The Design
Each pod consists of a built-in screen with multiple connection opportunities, an angled sofa for seating with glass vision panels that are available for branding or to be purely functional. The pods are spray painted and were used for both indoor and outdoor activations.
The layout was planned in a way to encourage maximum foot traffic keeping the centre of the stand mostly unfilled for the visitors to freely walk around and explore what Du had to offer.
Since its inception, the Du pod project has delivered multiple pods across the UAE, including the Gaming Expo, multiple Roxy Cinemas, the Du Ultimate Fan Zone and Etihad Arena (branded for Lion King the musical), each location requiring different branding guidelines.